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The Holiday Market at Midtown Village kicks off the Holiday Shopping Season in Downtown Wilkes-Barre on Small Business Saturday (November 25) from 11 AM to 4 PM.

WILKES-BARRE, PA - The Diamond City Partnership (DCP), Wilkes-Barre’s nonprofit downtown management organization, along with the Greater Wyoming Valley Chamber of Commerce, the Downtown Wilkes-Barre Business Association, and the City of Wilkes-Barre, invites the community to kick off the holiday season and “Shop Local” at the Holiday Market at Midtown Village, 41 South Main Street, on Small Business Saturday (Saturday, November 25) from 11 AM to 4 PM.

The open-air market will feature 24 local vendors with offerings including smoked cheese, candles, cookies, tea, soaps and so much more - there is something for everyone. The Sordoni Art Gallery will be there from 11am-2pm for a children’s ‘make and take’ craft! Fidelity Bank will be on site with a hot chocolate truck for attendees to indulge in while shopping.

The Holiday Market’s schedule of events will include:

11 am - 4 pm: Holiday Shopping Vendor Market (featuring 24 vendors)

11am - 4pm: Pictures with Santa

12 pm: Strolling carolers with Katrina Lykes

1 pm: Performance by Dance Theater of Wilkes-Barre

The Holiday Market at Midtown Village will be held in conjunction with Small Business Saturday - a nationally celebrated day offering Wilkes-Barre shoppers a chance for promotions and savings in their favorite downtown establishments while supporting the independent retailers that are essential to the local economy – as well as the City of Wilkes-Barre’s Christmas Tree and synthetic ice rink on Public Square.

The Holiday Market at Midtown Village is and Small Business Saturday are part of DCP’s larger “Destination Downtown” initiative to animate Wilkes-Barre’s center city with events and programming.

“For an old-fashioned holiday shopping experience, there’s nothing quite like Downtown Wilkes-Barre on Small Business Saturday,” said Larry Newman, executive director of Diamond City find. Whether you’re in the Holiday Market tents or in one of our downtown storefronts, you’ll receive unique products and excellent customer service while supporting the independent retailers that are essential to our downtown and our local economy. And, with Public Square’s Christmas tree, skating rink, and beautiful holiday atmosphere, there’s no better place to enjoy the spirit of the holidays.”

DCP would like to thank Geisinger and PPL Electric Utilities for being the presenting sponsors of the event, as well as the Insalaco Development Group for their support of the event.

Please contact Shelby Monk at with any questions or for more information.

For more information about our upcoming events, please visit us: or @DowntownWilkesBarre on Instagram and Facebook


About the Diamond City Partnership

The Diamond City Partnership (DCP) is Wilkes-Barre’s non-profit downtown management organization, serving as the custodian of our community’s vision for Downtown Wilkes-Barre. DCP’s work plan is intended to improve the economic vitality and livability of Wilkes-Barre’s central business district. As part of that goal, DCP manages Downtown Wilkes-Barre’s Keystone Communities Main Street program and the Downtown Wilkes-Barre Business Improvement District, which together provide a range of services to Downtown’s property and business owners. Visit us online at

About the Greater Wyoming Valley Chamber of Commerce

The Chamber's mission statement is to unite and support those community-conscious business organizations and individuals in Luzerne County and to seek to enhance the business climate, business success, quality of life and general welfare in Northeastern Pennsylvania. Visit us online at

About the Downtown Wilkes-Barre Business Association

The Downtown Wilkes-Barre Business Association (DWBBA) is a membership association of nearly businesses and organizations who are committed to working together to promote, maintain, and encourage Downtown Wilkes-Barre’s economic well-being and quality of life through cooperative promotion, marketing, and improvement activities.